Alcoa and Landsvirkjun sustainability initiative
Landsvirkjun and Alcoa Fjarðaál set up the Sustainability Initiative in order to observe the effects that constructing Fljótsdalsstöð Power Plant and the aluminum smelter in Reyðarfjörður would have on society, environment and economy of East Iceland.
Monitoring has been ongoing since 2007. Austurbrú has managed the project since 2013.